Construction of a management model for financial security of business projects in the context of digitalization

Abstract

The concept of financial security of business projects is gaining particular importance in the context of growing instability of financial markets, high volatility of investment flows, and intensification of external and internal threats. The modern economic environment is characterized by significant challenges caused by both global crises and regional political or economic upheavals, which is why ensuring financial security is addressed as an urgent task for the stable functioning of business. Successful management of business projects involves not only effective planning and implementation of measures but also constant monitoring of the state of financial resources, identification of risks, and development of adaptive strategies to protect them from potential dangers. Despite numerous scientific developments on determining the essence of financial security, its systemic threats, as well as mechanisms for ensuring it, the issues of practical integration of digital technologies in this area remain insufficiently researched. It is urgent that we need to improve models for assessing the effectiveness of such tools as artificial intelligence, Big Data, and blockchain, since in the absence of unified standards and methodological approaches, their implementation in the practical activities of business projects is limited. These innovative technologies have the potential to significantly increase the accuracy of financial analysis, automate risk management processes, and provide a high level of transparency of financial flows, which is extremely important for ensuring business sustainability [1].